/* Helio Reach marketing surface — the warm Helios-family language:
   cream ground, navy hero band, pastel blocks, Outfit + Instrument Sans,
   pastel eyebrow pills, floatchips. Distinct from the app work-surface. */
:root {
  --cream: #fbf7f0;
  --paper: #ffffff;
  --navy: #12203c;
  --navy-2: #1c2f52;
  --ink: #16233d;
  --ink-2: #55617a;
  --ink-3: #8790a4;
  --blue: #2c5ef0;
  --amber: #E8A13F;
  --amber-soft: #fdeccd;
  --sky: #e7f0ff;
  --sage: #e2f1e4;
  --blush: #ffe7dc;
  --violet: #efe8fd;
  --line: #ece5da;
  --font-body: 'Instrument Sans', system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
  --font-display: 'Outfit', var(--font-body);
}
* { box-sizing: border-box; }
body { margin: 0; background: var(--cream); color: var(--ink); font: 400 16px/1.62 var(--font-body); -webkit-font-smoothing: antialiased; }
a { color: var(--blue); text-decoration: none; }
.wrap { max-width: 1060px; margin: 0 auto; padding: 0 20px; }
.mnav { display: flex; align-items: center; gap: 12px; padding: 18px 0; }
.mnav .brand { display: inline-flex; align-items: center; gap: 9px; font-family: var(--font-display); font-weight: 700; font-size: 20px; letter-spacing: -.02em; color: var(--ink); }
.mnav .brand span { color: var(--amber); }
.mnav .right { margin-left: auto; display: flex; gap: 10px; align-items: center; }

.btn { display: inline-flex; align-items: center; gap: 7px; font: 600 15px/1 var(--font-body); border-radius: 999px; padding: 13px 22px; cursor: pointer; border: 0; min-height: 46px; }
.btn.primary { background: var(--amber); color: #3a2609; }
.btn.primary:hover { filter: brightness(1.04); text-decoration: none; }
.btn.light { background: rgba(255,255,255,.12); color: #fff; border: 1px solid rgba(255,255,255,.28); }
.btn.dark { background: var(--navy); color: #fff; }
.btn.ghost { background: var(--paper); color: var(--ink); border: 1px solid var(--line); }
.btn .ic { width: 17px; height: 17px; }
.ic { width: 1em; height: 1em; vertical-align: -.16em; }

/* hero */
.hero { background: linear-gradient(160deg, var(--navy), var(--navy-2)); color: #fff; border-radius: 26px; margin: 8px 0 0; padding: 62px 40px 66px; position: relative; overflow: hidden; }
.hero::after { content: ""; position: absolute; right: -80px; top: -80px; width: 320px; height: 320px; border-radius: 50%; background: radial-gradient(circle, rgba(232,161,63,.34), transparent 62%); }
.eyebrow { display: inline-flex; align-items: center; gap: 7px; background: var(--amber-soft); color: #7a4f10; font-weight: 700; font-size: 13px; padding: 5px 13px; border-radius: 999px; margin-bottom: 18px; }
.hero h1 { font-family: var(--font-display); font-size: clamp(34px, 5.4vw, 54px); line-height: 1.04; letter-spacing: -.03em; margin: 0 0 16px; font-weight: 700; max-width: 16ch; }
.hero p { font-size: 18px; color: #cdd6e8; max-width: 52ch; margin: 0 0 26px; }
.hero .cta { display: flex; gap: 12px; flex-wrap: wrap; }
.floatchips { position: absolute; right: 44px; bottom: 40px; display: none; flex-direction: column; gap: 10px; }
@media (min-width: 940px){ .floatchips { display: flex; } .hero { padding-right: 300px; } }
.fchip { background: rgba(255,255,255,.96); color: var(--ink); border-radius: 14px; padding: 11px 15px; box-shadow: 0 20px 40px -24px rgba(0,0,0,.5); display: flex; align-items: center; gap: 10px; font-size: 13.5px; font-weight: 600; }
.fchip .dot { width: 9px; height: 9px; border-radius: 50%; flex: none; }
.fchip .ic { width: 17px; height: 17px; color: var(--blue); }

/* sections */
section { padding: 54px 0 8px; }
.kicker { display: inline-flex; align-items:center; gap:7px; color: var(--amber); font-weight: 700; font-size: 13px; text-transform: uppercase; letter-spacing: .06em; margin-bottom: 10px; }
h2.big { font-family: var(--font-display); font-size: clamp(26px, 3.6vw, 34px); letter-spacing: -.025em; margin: 0 0 10px; font-weight: 700; }
.lead { color: var(--ink-2); font-size: 17px; max-width: 60ch; margin: 0 0 24px; }

.cards { display: grid; grid-template-columns: 1fr; gap: 16px; }
@media (min-width: 680px){ .cards { grid-template-columns: 1fr 1fr; } }
@media (min-width: 940px){ .cards { grid-template-columns: 1fr 1fr 1fr; } }
.card { background: var(--paper); border: 1px solid var(--line); border-radius: 18px; padding: 22px; }
.card .badge { width: 42px; height: 42px; border-radius: 12px; display: grid; place-items: center; margin-bottom: 14px; }
.card .badge .ic { width: 22px; height: 22px; }
.card:nth-child(6n+1) .badge { background: var(--sky); color: var(--blue); }
.card:nth-child(6n+2) .badge { background: var(--amber-soft); color: #8a5a12; }
.card:nth-child(6n+3) .badge { background: var(--sage); color: #1c7a3d; }
.card:nth-child(6n+4) .badge { background: var(--violet); color: #6b2fc9; }
.card:nth-child(6n+5) .badge { background: var(--blush); color: #b3502f; }
.card:nth-child(6n+6) .badge { background: var(--sky); color: var(--blue); }
.card h3 { font-family: var(--font-display); font-size: 18px; margin: 0 0 6px; letter-spacing: -.01em; }
.card p { margin: 0; color: var(--ink-2); font-size: 15px; }

/* navy band (how it works) */
.band { background: var(--navy); color: #fff; border-radius: 24px; padding: 44px 40px; margin-top: 20px; }
.band h2 { color: #fff; }
.steps { display: grid; grid-template-columns: 1fr; gap: 14px; margin-top: 20px; }
@media (min-width: 780px){ .steps { grid-template-columns: repeat(4, 1fr); } }
.step { background: rgba(255,255,255,.06); border: 1px solid rgba(255,255,255,.12); border-radius: 16px; padding: 18px; }
.step .num { font-family: var(--font-display); font-weight: 700; color: var(--amber); font-size: 15px; margin-bottom: 8px; }
.step p { margin: 0; color: #cdd6e8; font-size: 14.5px; }

.note { background: var(--paper); border: 1px solid var(--line); border-left: 4px solid var(--amber); border-radius: 16px; padding: 22px 26px; margin-top: 22px; }
.note h3 { font-family: var(--font-display); margin: 0 0 6px; }
.note p { margin: 0; color: var(--ink-2); }

footer.m { text-align: center; color: var(--ink-3); font-size: 13px; padding: 40px 0 60px; }

/* ============================================================
   SALES v2 — panel-driven rebuild: floatchip mobile reflow,
   before/after duo, cadence band + week strip, bento grid,
   founder strip, step tags, FAQ, closing band, footer rows.
   ============================================================ */

/* hero: second glow so the chip column never sits in dead navy */
.hero::before { content: ""; position: absolute; left: -140px; bottom: -160px; width: 420px; height: 420px; border-radius: 50%;
  background: radial-gradient(circle, rgba(44,94,240,.28), transparent 65%); }
.hero .inner-z { position: relative; z-index: 1; }

/* floatchips: column on wide, static wrap row on narrow (never display:none) */
@media (max-width: 939px) {
  .floatchips { display: flex; position: static; flex-direction: row; flex-wrap: wrap; gap: 8px; margin-top: 22px; }
  .fchip { font-size: 12.5px; padding: 9px 12px; box-shadow: 0 10px 22px -16px rgba(0,0,0,.55); }
}

/* ---- note in, post out ---- */
.duo { display: grid; grid-template-columns: 1fr; gap: 14px; align-items: stretch; margin-top: 26px; }
@media (min-width: 860px) { .duo { grid-template-columns: 1fr 44px 1fr; } }
.duo .arrow { display: grid; place-items: center; color: var(--amber); }
.duo .arrow svg { width: 30px; height: 30px; transform: rotate(90deg); }
@media (min-width: 860px) { .duo .arrow svg { transform: none; } }
.notepanel { background: var(--amber-soft); border-radius: 18px; padding: 24px; border: 1px solid #f2ddb4; }
.notepanel .from { font-size: 12px; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; color: #8a5a12; margin-bottom: 14px; display: flex; align-items: center; gap: 7px; }
.notepanel .who { font-family: var(--font-display); font-weight: 700; margin-bottom: 8px; }
.notepanel .rawnote { font-size: 16px; line-height: 1.55; color: #4b3a15; }
.notepanel .photo { margin-top: 16px; height: 84px; border-radius: 12px; background: #fff8ea; border: 1.5px dashed #dfc286; display: flex; align-items: center; gap: 10px; padding: 0 16px; color: #a07b31; font-size: 13.5px; font-weight: 600; }
.postpanel { background: var(--paper); border: 1px solid var(--line); border-radius: 18px; padding: 24px; box-shadow: 0 22px 44px -30px rgba(18,32,60,.35); }
.postpanel .phead { display: flex; align-items: center; gap: 11px; margin-bottom: 14px; }
.postpanel .pava { width: 40px; height: 40px; border-radius: 50%; background: var(--navy); color: #fff; display: grid; place-items: center; font-family: var(--font-display); font-weight: 700; }
.postpanel .pname { font-weight: 700; font-size: 14.5px; }
.postpanel .psub { font-size: 12px; color: var(--ink-3); }
.postpanel .pbody { font-size: 15px; line-height: 1.55; white-space: pre-line; }
.postpanel .pchip { display: inline-flex; align-items: center; gap: 6px; margin-top: 16px; background: var(--sage); color: #1c7a3d; font-size: 12.5px; font-weight: 700; border-radius: 999px; padding: 5px 13px; }
.duo-caption { text-align: center; color: var(--ink-2); font-size: 14.5px; margin-top: 18px; }

/* ---- cadence band (sky) + week strip ---- */
.cadband { background: var(--sky); border-radius: 24px; padding: 44px 40px; margin-top: 20px; }
.cadband .lead { color: #37507e; }
.weekstrip { display: flex; gap: 12px; margin-top: 26px; overflow-x: auto; padding-bottom: 6px; -webkit-overflow-scrolling: touch; }
.wtile { flex: 0 0 172px; background: var(--paper); border: 1px solid #d3e2f8; border-radius: 14px; padding: 14px 15px; }
.wtile .wday { font-family: var(--font-display); font-weight: 700; font-size: 13.5px; display: flex; justify-content: space-between; align-items: center; }
.wtile .wstate { display: inline-flex; align-items: center; gap: 6px; margin-top: 10px; font-size: 12px; font-weight: 700; border-radius: 999px; padding: 4px 11px; }
.wtile .wstate.done { background: var(--sage); color: #1c7a3d; }
.wtile .wstate.sched { background: var(--sky); color: #2450cc; }
.wtile .wstate.risk { background: var(--amber-soft); color: #8a5a12; }
.wtile .wstate.empty { background: #f1f3f7; color: #7a8398; }
.wtile .wnote { font-size: 12px; color: var(--ink-3); margin-top: 9px; line-height: 1.45; }
.wtile.riskcard { border-color: #e6c07a; border-style: dashed; background: #fffaf0; }
.riskcall { margin-top: 14px; font-size: 14px; font-weight: 600; color: #8a5a12; display: flex; align-items: center; gap: 8px; }
.cad-shot { margin-top: 28px; background: var(--navy); border-radius: 18px; padding: 18px; }
.cad-shot img { width: 100%; height: auto; display: block; border-radius: 10px; }
.cad-shot .shotcap { color: #cdd6e8; font-size: 12.5px; margin-top: 12px; text-align: center; }

/* ---- bento differentiators ---- */
.bento { display: grid; grid-template-columns: 1fr; gap: 16px; }
@media (min-width: 780px) { .bento { grid-template-columns: 1fr 1fr; } }
.bfeature { border-radius: 18px; padding: 26px; border: 1px solid transparent; }
.bfeature.sky { background: var(--sky); border-color: #d3e2f8; }
.bfeature.butter { background: var(--amber-soft); border-color: #f2ddb4; }
.bfeature h3 { font-family: var(--font-display); font-size: 21px; letter-spacing: -.015em; margin: 0 0 8px; }
.bfeature p { margin: 0; font-size: 15.5px; line-height: 1.6; }
.bfeature.sky p { color: #37507e; } .bfeature.butter p { color: #6b4c14; }
.bfeature .minichip { display: inline-flex; align-items: center; gap: 6px; margin-bottom: 14px; background: rgba(255,255,255,.75); border-radius: 999px; padding: 5px 13px; font-size: 12.5px; font-weight: 700; }
.bfeature.sky .minichip { color: #8a5a12; } .bfeature.butter .minichip { color: #2450cc; }
.bgrid { display: grid; grid-template-columns: 1fr; gap: 16px; margin-top: 16px; }
@media (min-width: 680px) { .bgrid { grid-template-columns: 1fr 1fr; } }
@media (min-width: 940px) { .bgrid { grid-template-columns: repeat(4, 1fr); } }

/* ---- founder strip ---- */
.founder { background: var(--blush); border-radius: 18px; padding: 24px 28px; margin-top: 44px; display: flex; gap: 18px; align-items: center; }
.founder blockquote { margin: 0; font-family: var(--font-display); font-size: 19px; letter-spacing: -.01em; line-height: 1.45; }
.founder .sig { font-size: 13.5px; color: #9c4a2e; font-weight: 700; margin-top: 6px; }

/* ---- how-it-works step tags + connectors ---- */
.step { position: relative; }
.step .tag { display: inline-block; font-size: 11px; font-weight: 700; text-transform: uppercase; letter-spacing: .06em; border-radius: 999px; padding: 3px 10px; margin-bottom: 10px; }
.step .tag.them { background: rgba(232,161,63,.18); color: var(--amber); }
.step .tag.reach { background: rgba(125,211,252,.16); color: #7dd3fc; }
.step .tag.you { background: rgba(74,222,128,.16); color: #4ade80; }
.step.gate { border-color: rgba(232,161,63,.55); }
@media (min-width: 780px) {
  .steps { gap: 22px; }
  .step:not(:last-child)::after { content: ""; position: absolute; right: -17px; top: 50%; width: 12px; height: 12px;
    border-top: 2.5px solid var(--amber); border-right: 2.5px solid var(--amber); transform: translateY(-50%) rotate(45deg); }
}

/* ---- FAQ ---- */
.faq { margin-top: 26px; display: grid; gap: 22px; max-width: 760px; }
.faq h3 { font-family: var(--font-display); font-size: 18.5px; letter-spacing: -.01em; margin: 0 0 6px; }
.faq p { margin: 0; color: var(--ink-2); font-size: 15.5px; line-height: 1.62; }

/* ---- closing band + footer ---- */
.band.close { text-align: center; padding: 52px 40px; }
.band.close .lead { color: #cdd6e8; margin: 10px auto 24px; max-width: 52ch; }
.band.close .reassure { color: #8d9bb8; font-size: 13.5px; margin-top: 14px; }
footer.m { display: grid; gap: 8px; }
footer.m .fam { display: flex; align-items: center; justify-content: center; gap: 9px; font-size: 14px; color: var(--ink-2); }

/* ---- polish: tighter mobile padding, varied rhythm ---- */
@media (max-width: 680px) {
  .hero, .band, .cadband { padding-left: 24px; padding-right: 24px; }
}
section.tight { padding-top: 34px; }
section.roomy { padding-top: 72px; }

/* ============================================================
   HERO v3 — two-column, real product-glimpse card (no overlap).
   Supersedes the floatchip approach above.
   ============================================================ */
.hero { padding: 56px 44px; }
@media (min-width: 940px) { .hero { padding-right: 44px; } }  /* undo old chip gutter */
.herogrid { display: grid; grid-template-columns: 1fr; gap: 34px; align-items: center; position: relative; z-index: 1; }
@media (min-width: 940px) { .herogrid { grid-template-columns: 1.08fr .92fr; gap: 44px; } }
.hero h1 { margin-top: 4px; }
.herocopy .cta { margin-top: 4px; }
/* the floating chips are retired; keep the rule harmless if any linger */
.floatchips { display: none !important; }

/* product-glimpse card */
.herocard { background: #fff; border-radius: 18px; padding: 8px; box-shadow: 0 40px 80px -40px rgba(0,0,0,.6), 0 0 0 1px rgba(255,255,255,.06); }
.hc-head { display: flex; align-items: center; justify-content: space-between; padding: 12px 14px 10px; }
.hc-head .t { font-family: var(--font-display); font-weight: 700; font-size: 14px; color: var(--ink); }
.hc-head .wk { font-size: 12px; color: var(--ink-3); font-weight: 600; }
.hrow { display: flex; align-items: flex-start; gap: 12px; padding: 13px 14px; border-radius: 12px; margin: 4px; position: relative; }
.hrow + .hrow { margin-top: 0; }
.hrow .rail { width: 4px; align-self: stretch; border-radius: 4px; flex: none; }
.hrow.done { background: #f2faf3; } .hrow.done .rail { background: #46b46a; }
.hrow.sched { background: #f2f6ff; } .hrow.sched .rail { background: var(--blue); }
.hrow.risk { background: #fffaf0; } .hrow.risk .rail { background: var(--amber); border: none; }
.hrow .rmain { flex: 1; }
.hrow .day { font-weight: 700; font-size: 13.5px; color: var(--ink); display: flex; align-items: center; gap: 7px; }
.hrow .day .st { font-size: 11px; font-weight: 700; border-radius: 999px; padding: 2px 9px; }
.hrow.done .st { background: var(--sage); color: #1c7a3d; }
.hrow.sched .st { background: var(--sky); color: #2450cc; }
.hrow.risk .st { background: var(--amber-soft); color: #8a5a12; }
.hrow .sub2 { font-size: 12.5px; color: var(--ink-2); margin-top: 3px; }
.hrow .ic { width: 15px; height: 15px; }
.hc-foot { display: flex; align-items: center; gap: 8px; padding: 12px 16px 13px; color: #8a5a12; font-size: 12.5px; font-weight: 600; border-top: 1px solid var(--line); margin: 6px 8px 2px; }
.hc-foot .ic { width: 15px; height: 15px; color: var(--amber); }

/* ============================================================
   HERO v4 — full-bleed navy with the faded large composite
   (the house style: big product shot dissolving off the right).
   Supersedes the two-column herocard (v3).
   ============================================================ */
.hero { position: relative; overflow: hidden; margin: 0; border-radius: 0;
  background: linear-gradient(158deg, var(--navy) 0%, var(--navy-2) 100%);
  padding: 0 0 clamp(58px, 7vw, 96px); }
.hero::before, .hero::after { display: none; }  /* retire the v1/v3 glows */
.hero > .wrap { position: relative; z-index: 3; }
.hero .mnav.onhero { padding: 20px 0 0; }
.hero .mnav.onhero .brand { color: #fff; }
.hero .mnav.onhero .brand span { color: var(--amber); }
.hero .mnav.onhero .btn.ghost { background: rgba(255,255,255,.10); border-color: rgba(255,255,255,.30); color: #fff; }
.herocopy { max-width: min(32rem, 45vw); padding-top: clamp(30px, 4.5vw, 58px); padding-bottom: clamp(20px, 4vw, 44px); }
.herogrid { display: block; }  /* neutralise v3 grid if cached */
.hero .herocard { display: none; }  /* v3 card retired */

/* the faded composite: clear near the copy, dissolving off the right + bottom.
   left + copy width are coupled: the copy column ends (~45vw) before the shot's
   clear region begins (~55vw) so they never overlap. */
.hero-shot {
  position: absolute; z-index: 1; top: clamp(104px, 11vw, 176px); left: 55%;
  width: min(56vw, 60rem); height: auto; border-radius: 14px;
  box-shadow: 0 44px 100px -46px rgba(0,0,0,.75), 0 0 0 1px rgba(255,255,255,.06);
  -webkit-mask-image: linear-gradient(to right, #000 0%, #000 38%, transparent 84%),
                      linear-gradient(to bottom, #000 0%, #000 78%, transparent 100%);
          mask-image: linear-gradient(to right, #000 0%, #000 38%, transparent 84%),
                      linear-gradient(to bottom, #000 0%, #000 78%, transparent 100%);
  -webkit-mask-composite: source-in; mask-composite: intersect;
  pointer-events: none;
}
@media (max-width: 1100px) { .hero-shot { left: 60%; } .herocopy { max-width: min(30rem, 52vw); } }
.hero-glow { position: absolute; z-index: 0; right: -6%; top: -22%; width: 58%; height: 125%;
  background: radial-gradient(50% 55% at 56% 46%, rgba(232,161,63,.30), transparent 66%);
  filter: blur(8px); pointer-events: none; }
.hero-glow.blue { right: auto; left: -14%; bottom: -30%; top: auto; height: 90%; width: 46%;
  background: radial-gradient(50% 55% at 40% 50%, rgba(44,94,240,.26), transparent 68%); }

@media (max-width: 900px) {
  .hero-shot, .hero-glow { display: none; }
  .herocopy { max-width: none; padding-top: 26px; }
  .hero { background: linear-gradient(158deg, var(--navy), var(--navy-2)); }
}

/* ============================================================
   HERO v5 — framed composite showcase (the Helio SEO / Helios
   pattern): a framed product screenshot with floating white
   callout cards overlapping it. Supersedes the bleed-off shot.
   ============================================================ */
.herogrid2 { display: grid; grid-template-columns: 1fr; gap: 30px; align-items: center;
  padding-top: clamp(28px, 4vw, 52px); }
@media (min-width: 960px) { .herogrid2 { grid-template-columns: 0.92fr 1.08fr; gap: 40px; } }
.herogrid2 .herocopy { max-width: 34rem; padding: 0; }

.showcase { position: relative; }
.scshot { display: block; width: 100%; height: auto; border-radius: 14px;
  box-shadow: 0 40px 90px -44px rgba(0,0,0,.7), 0 0 0 1px rgba(255,255,255,.08);
  -webkit-mask-image: linear-gradient(to bottom, #000 0%, #000 74%, transparent 99%);
          mask-image: linear-gradient(to bottom, #000 0%, #000 74%, transparent 99%); }
/* let the frame bleed a touch off the right edge of the column, like the SEO hero */
@media (min-width: 960px) { .showcase { margin-right: -6%; } }

.zoomcard { position: absolute; background: #fff; border-radius: 14px;
  box-shadow: 0 24px 50px -26px rgba(0,0,0,.55); border: 1px solid rgba(18,32,60,.06);
  color: var(--ink); }
.zoomcard.za { top: 12%; right: -5%; left: auto; display: flex; align-items: center; gap: 11px;
  padding: 12px 16px 12px 13px; background: #fff7ea; border-color: #f2ddb4; width: 58%; }
.zoomcard.za .zbadge { width: 30px; height: 30px; border-radius: 9px; background: var(--amber-soft);
  color: #8a5a12; display: grid; place-items: center; flex: none; }
.zoomcard.za .zbadge .ic { width: 17px; height: 17px; }
.zoomcard.za .zt { font-weight: 700; font-size: 13.5px; font-family: var(--font-display); }
.zoomcard.za .zs { font-size: 12px; color: var(--ink-2); }
.zoomcard.zb { bottom: 10%; right: -5%; left: auto; width: 58%; padding: 14px 16px; }
.zoomcard.zb .zhead { font-family: var(--font-display); font-weight: 700; font-size: 13px; margin-bottom: 9px; }
.zoomcard.zb .zrow { display: flex; align-items: center; gap: 9px; font-size: 12.5px; color: var(--ink-2); padding: 4px 0; }
.zoomcard.zb .zrow b { color: var(--ink); font-weight: 600; }
.zoomcard.zb .zdot { width: 8px; height: 8px; border-radius: 50%; flex: none; }
.zoomcard.zb .zdot.done { background: #46b46a; }
.zoomcard.zb .zdot.sched { background: var(--blue); }
.zoomcard.zb .zdot.draft { background: var(--amber); }

@media (max-width: 959px) {
  .showcase { max-width: 560px; margin: 0 auto; }
  .zoomcard.za { right: 0; top: -16px; width: 66%; }
  .zoomcard.zb { right: 0; bottom: 6%; width: 66%; }
}
@media (max-width: 600px) { .zoomcard { display: none; }
  .scshot { -webkit-mask-image: none; mask-image: none; } }
/* retire the v4 bleed-shot rules if cached */
.hero-shot { display: none; }